Dr. D. Jesura Pauline MBA.,M.Com.,SET.,Ph.D.We
Assistant Professor
Department of Commerce
Nazareth Margoschis College at Pillaiyanmanai
Nazareth -628617
Mobile: 9487749155
E-Mail: jesurapauline@gmail.com
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Staff Profile
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1.
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Name
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Dr. Jesura Pauline D
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2.
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Designation
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Assistant
Professor
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3.
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Educational
Qualification
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MBA., M.Com.,
SET., Ph.D
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Degree
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Subject
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College / University
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Specialization
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Year
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TNSET
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Commerce
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Mother
Teresa Women’s University
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Commerce
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2018
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Ph.D
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Retail Marketing
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Manonmanium Sundaranar University
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Retail Marketing
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2014-18
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M.Com
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Commerce
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Manonmanium
Sundaranar University
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Commerce
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2010-12
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MBA
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Finance
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VIT University
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Finance
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2008-10
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B.COM
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Commerce
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Manonmanium
Sundaranar University
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Commerce
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2005-08
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12th
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Commerce
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Higher Secondary Board of Tamil
Nadu
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Commerce
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2005
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10th
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Matriculation
Board of Tamil Nadu
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2003
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4.
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Date of Birth
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20.12.1988
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5.
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Date of
Appointment
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25.02.2019
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6.
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Experience
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Aided
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8 months
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Un-Aided
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1.8 years
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7.
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Residential
Address
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141a, SDK
Thomas Compound,
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Udangudi
Road,
Tisaiyanvillai,
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Tirunelveli Dt
– 627657
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Email ID
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Mobile
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9487749155
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8.
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Area of
Specialisation (Research)
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Retail
Marketing
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9.
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List of Conferences / Workshop / Symposia
attended
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S. No.
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Topic
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Date
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Venue
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Organizing body
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(Attended / Presented Papers / Resource Persons)
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(International / National / State Level)
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1
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Digital Initiatives for Higher
Education: Quality and Pertinence
[Higher Education in the Digital Era]
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July
29, 2019
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Manonmaniam
Sundaranar University,
Tirunelveli
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Department
of Commerce
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Presented Papers
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International
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2
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Emerging
Trends and Innovation is Social Sciences, Engineering, Management and Medical
Science
[Determinants
of Shopping Behaviour of Retail Customers]
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April 26, 2019
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Universal Group of Institutions
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Presented
Papers
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International
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3
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Digitalization of Banking Operations:
Outreach, Challenges and Impact on Economy
[Positive Strides of Electronic Payment
System in India]
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March
1, 2019
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Alpha
Arts and Science College,
Chennai
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Department
of Commerce
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Presented Papers
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International
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4
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Facts
of Digital Marketing Spree
[Growth
of Digital Advertising in India]
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February 21- 22, 2019
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Alagappa University,
Karaikudi
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Alagappa Institute of Management
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Presented
Papers
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National
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5
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Current Business and Economic
Conditions in India
[Post Purchase Decision of Retail
Customers]
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February
14, 2019
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Sadakathullah
Appa College,
Tirunelveli
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PG
& Research Department of Commerce
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Presented Papers
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National
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6
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Emerging
Trends in Green Entrepreneurship
[Barriers
and Triggers of Green Retailing in India – An Overview]
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December 13-14, 2018
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Manonmaniam Sundaranar
University,
Tirunelveli
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Department of Commerce
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Presented
Papers
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International
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7
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Emerging Trends in Green
Entrepreneurship
[A Study on Green Entrepreneurship in
India]
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December
13-14, 2018
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Manonmaniam
Sundaranar University,
Tirunelveli
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Department
of Commerce
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Presented Papers
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International
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8
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Perspectives
of Global Human Resource
[Determinants
of Shopping Behavior of Retail Outlets]
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September 5, 2018
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St.John’s College,
Tirunelveli
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PG & Research Department of
Commerce
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Presented
Papers
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International
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9
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An Entrepreneurship: The Panacea for
India’s Economic Growth
[Impact of Foreign Direct Investment in
Indian Retail Sector]
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July
26, 2018
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St.Xaviers
College,
Tirunelveli
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PG
& Research Department of Commerce
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Presented Papers
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International
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10
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Sustainable
Business Practices
[Risk
Awareness of Online Shopping]
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April 20,2018
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PSNA College of Engineering and Technology
Dindigul
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Department
of Management Studies
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Presented
Papers
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National
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11
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Sustainable Green Business
[Customer Support in Modern Retail
Format]
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March
27-28, 2018
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Alagappa
University,
Karaikudi
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Alagappa
Institute of Management
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Presented Papers
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National
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12
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GST
and Its Application on Indian Trade
[Impact
of GST on Digital Marketing]
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February 22-23, 2018
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Nazareth Margoschis College at
Pillaiyanmanai
Nazareth
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Department
of Commerce & IQAC
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Presented
Papers
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National
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13
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Innovative and Emerging Strategies in
Economics, Commerce and Management
[Perception of Consumers towards
Shopping Malls]
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January
5, 2018
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Women’s
Christian College, Nagercoil
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Department of Commerce & Economics
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Presented Papers
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International
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14
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Sustainable
Marketing Strategies – Issues and Challenges
[Paperless
Retail Markets through e-tailing]
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December 14-15, 2017
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Manonmaniam Sundaranar
University,
Tirunelveli
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Department
of Management Studies
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Presented
Papers
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International
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15
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Emerging Trends in Business Models and
techniques
[A Study on Consumer Perception towards
online shopping in Tirunelveli city]
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March
3, 2017
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St.
John’s College,
Tirunelveli
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Department of Commerce (CA)
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Presented Papers
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International
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16
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Emerging
Trends in Multidisciplinary Research
[Glimpses
of Indian Online Marketing]
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January 10, 2017
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Rani Anna Govt. College for
Women,
Tirunelveli
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Centre
for Multidisciplinary Research
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Presented
Papers
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National
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17
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Human Rights in Contemporary India
[Human Rights and Climate Change]
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January
28 – 29, 2016
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TDMNS
College
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Department of Commerce
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Presented Papers
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National
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18
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Advertising
and Marketing in Current Business Era
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August 31, 2018
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TDMNS College
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Department
of Business Administration
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Attended
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State
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19
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Adolescent, Guidance, Anti Ragging and
Sexual Harassment
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August
2-3, 2018
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TDMNS
College
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Women’s Cell
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Attended
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State
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20
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Gender
Equality through Women Empowerment
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March 8, 2018
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TDMNS
College
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Women’s
Cell
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Attended
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State
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21
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Quality Enhancement Measures in HEIs
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December
9, 2017
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TDMNS
College
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IQAC
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Attended
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State
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22
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New
Dimensions of Commerce in the Globalised Era - 2017
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August 24, 2017
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TDMNS College
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Department
of Commerce (SF)
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Attended
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State
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23
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Santore Illakanam
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August
17, 2017
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TDMNS
College
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Santore Aaivu Maiyam
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Attended
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State
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24
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Legal
Issues in Business
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November 29, 2008
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VIT University
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VIT- BS
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Attended
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State
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25
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Booming Stock Market
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March
06, 2007
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Nirmala
College
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Department of Commerce
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Attended
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National
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10.
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Faculty participation in Refresher / Orientation / FDP
/ Summer / Winter / Workshop / Courses
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S.
No.
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Subject / Topic
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Organizing body & Venue
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Period
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Grade
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1.
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National
Workshop on “Application of Biotechnology in Rural Development”
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Department of Botany,
TDMNS College, T.Kallikulam
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1 day
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UGC Sponsored
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2.
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One Day Workshop on “Food Safety
Awareness”
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Consumer
Club,
TDMNS
College, T.Kallikulam
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1
day
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3.
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Two Day Workshop on SPSS
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Department
of Commerce and Research Centre,
Scott Christian College, Nagercoil
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2 days
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4.
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Faculty Development Program on
Advanced Analytical Techniques in Management and Social Science Research.
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Department
of Management Studies,
PSNA
College of Engineering and Technology, Dindugal
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14
days
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AICTE
Sponsored
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5.
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One
day Workshop on “Cloud Computing using .NET”
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Department of Computer Science,
TDMNS College, T.Kallikulam
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1 day
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6.
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Faculty Development Program on
Research Methodology
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Internal
Quality Assurance Cell,
Rani
Anna Government College for Women, Tirunelveli
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2
days
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11.
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Details
of Research Paper Publications in Journals/ Proceedings:
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S. No.
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Title of the Paper
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Name of the Journal
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Publisher
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(International / National / Others)
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(Peer Review / Non -Peer review/ e-journals /
Conference proceedings)
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1.
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Customer
Opinion towards Stand-Alone Stores and Malls in India
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Restaurant Business (RB)
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Restaurant Business
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International
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SCOPUS
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2.
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Determinants
of Shopping Behavior of Retail Customers
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International
Journal of Innovative Technology and Exploring Engineering
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Blue Eyes Intelligence Engineering & Science
Publication
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International
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SCOPUS
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3.
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Determinants
of Shopping Behavior of Retail Outlets
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International Journal of Research and Analytical
Reviews
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Atman
Publishing Academy
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International
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Peer Reviewed,
UGC Approved
e-journal
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4.
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Service
Quality Evaluation of Modern Retails Outlets
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Journal of Advanced Research in Dynamical &
Control Systems
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JARDCS
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International
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UGC Approved,
SCOPUS
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5.
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Customer
Preferences on Retail Outlets in Chennai City
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International Journal of Management, IT &
Engineering
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IJMRA
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International
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Peer Reviewed, UGC Approved
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6.
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A Study
on Attitude of Women Customers towards Customer Care Services Provided by
Indian Bank, Palayamkottai
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Shanlax International Journal of Commerce
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Shanlax Publications &
Journals
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International
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Peer Reviewed, UGC Approved
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7.
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Customer
Supporting Services in the Modern Retail Formats
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Shanlax International Journal of Management
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Shanlax
Publications & Journals
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International
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Peer Reviewed, UGC Approved
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8.
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Perception
of Consumers towards Shopping Malls
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ROOTS international Journal of Multidisciplinary
Researchers
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Center for Resource,
Research and Publication Services (CRRPS)
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International
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Peer Reviewed, UGC Approved
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9.
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Paperless
Retail Markets through e-tailing
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Asia Pacific Journal of Research
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Asia
Pacific Publishing, Bangalore
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International
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Peer Reviewed, UGC Approved
e-journal
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10.
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Opportunities
and Challenges of Retail Marketing
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Litera Global Journal of Social Science
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The Kongu Regional
Educational and Research Foundation
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International
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Peer Reviewed
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11.
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A
Study on Consumer Perception towards Online Shopping in Tirunelveli City
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International Journal of Commerce and Management
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B-Digest
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International
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12.
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Post
Purchase Decision of Retail Customers
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Sadakath – A Research Bulletin
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Sadakkathullah Appa
College
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National
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UGC Approved
Indexed in Google Scholar
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13.
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Topographical
Advantages of Retail Outlets
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INSPIRA-Journal of Modern Management
&Entrepreneurship
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Inspira
Research Association
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National
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Peer Reviewed
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14.
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Impact
of Foreign Direct Investment in Indian Retail Sector
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Xaverian Journal of Marketing (XJM)
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Commerce Research Centre,
St.Xavier’s College
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National
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15.
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An
Analytical View of Hypermarkets Vs Supermarkets
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Journal of Management Research and Analysis (JMRA)
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Innovative
Publications
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National
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UGC Approved
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S. No.
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Title of the Paper
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Editor
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Publisher
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1.
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Positive
Strides of Electronic Payment System in India
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Dr. G. Sankaranarayanan&
Dr B. MitraPriya
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Department of Commerce,
Alpha Arts and Science College, chennai
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2.
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Growth of Digital
Advertising in India
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Dr.P.S.Nagarajan
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Shanlax
Publications
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3.
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Barriers
and Triggers of Green Retailing in India – An Overview
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Dr.
B. Revathy&
Dr.
K. Rajamannar
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Department of Commerce,
ManonmaiamSundaranar University
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4.
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A Study on Green
Entrepreneurship in India
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Dr. B. Revathy&
Dr. K. Rajamannar
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Department
of Commerce,
ManonmaiamSundaranar
University
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5.
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Paperless
Retail Markets through e-tailing, Sustainable Marketing Strategies - Issues
and Challenges
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Dr. P. Ravi
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Bonfring
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6.
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Human Rights and Climate
Change
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Dr.
A. Ramachandran
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HariKrish
Publication
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12.
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Guest
Lecture / Invited Talk
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2
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Date
: 25.10.2019
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SIGNATURE
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